LAFFAZ to host ‘THE FUTURE OF FINTECH IN MENA’ with Microsoft for Startups MEA and Andra PR

The event will discuss crucial topics centred on the emergence and acceleration of the Fintech space in the MENA region.

▸ The virtual event will accentuate the challenges, innovation & opportunities in the Fintech sector of the MENA startup ecosystem
▸ The Future of Fintech in MENA will be led by some of the Fintech domain leaders and experts


As the first episode of its virtual event series ‘#LAFFAZLIVE‘, LAFFAZ Media will be hosting ‘The Future of Fintech in MENA‘, Powered by Microsoft for Startups MEA and Co-Powered by Andra Public Relations, a Bahrain-based niche public relations firm with a prime focus on Financial Technology.

The free-to-attend virtual event will be hosted on Wednesday, 9 Sep 2020. Various Fintech domain leaders from the MENA region. The speaker lineup will feature various fintech domain leaders to discuss the challenges, Innovation and Opportunities in the Fintech domain of the MENA region. Speakers include:

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  • Zeid Husban, CEO of POSRocket
  • Hosam Arab, CEO of Tabby
  • Kevin Kilty, CEO of Hubpay
  • Mohammad El Saadi, CEO of Mamo Pay
  • Mohamed Wefati, CEO of MIZA Financial Services

The webinar will be moderated by Roberto Croci, the Managing Director of Microsoft for Startups MEA. Roberto previously served as the Regional Head, Google Marketing Platforms – EMEA Emerging Markets (Middle East, Turkey, Israel, Russia, Africa). He has been awarded and nominated twice in Google for “Best Coaching Manager” and “Best Googler Inspiring Hero”.

Interesting Read: Startup Glossary – 40+ Startup Terms Every Startup Founder & Entrepreneur Should Know

About the event

The Fintech space has witnessed huge growth in the MENA region both in 2019 and in the first half of 2020. Even in times of COVID-19, Fintech domain topped in terms of the number of VC funding deals happening across the MENA region. The event will discuss crucial topics centred on the emergence and acceleration of concepts like: ‘Buy Now, Pay Later’; Digital Lending; e-Wallets; Point-Of-Sale enablers, Banking-as-a-service (BaaS) and more. The event sessions include:

  • Session 1: “Buy Now, Pay Later” – Hottest trend in the MENA Fintech space
  • Session 2: Open Banking and Banking-as-a-Service (BaaS) – Bypassing risk factors
  • Session 3: Cloud-based Point-of-Sale – The need of the hour
  • Session 4: Fintechs making money-transfer a breeze

To know more about the event and register for free, visit the event page here.


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Mohammed Haseeb
Mohammed Haseeb

Founder and Editor-in-Chief of LAFFAZ Media, Haseeb is a self-taught business journalist with extensive experience in the business media industry. A tech enthusiast, digital marketer, and critical thinker, he brings startup news, inspiring stories, and exclusive conversations with founders and ecosystem enablers to a global audience. Over the years, he has collaborated with more than 50 startups across India, UAE, UK, US, and Canada, crafting impactful brand marketing strategies. Known for delivering sharp insights on startup ecosystem trends, Haseeb is dedicated to empowering entrepreneurs and driving growth in the digital economy.

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