[Exclusive] Dubai-based Adasat.com raises $350K from regional investors

Adasat.com is a new e-commerce platform based in Dubai that has recently raised $350,000 with the help of local investors. Founded by the Dubai-based entrepreneurs Payam Honari and Ziad Tariq, the company offers sunglasses, eyeglasses and contact lenses online. With the latest investment, the company hopes to augment the landscape of online shopping industry.


Adasat.com stands out amongst the rest with their new and innovative “Home Try On” shopping concept – without losing the touch of having a great customer service team to help customers with any difficulties they might face. The feature makes it convenient for customers to choose a couple of frames to try at home – just to make sure it fits and suits them.

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The platform also offers a style profile which is a short survey comprised of questions based on the customers’ face and style preferences. These questions help narrow down customers’ options to the most suitable ones.

Among the thousands of products that the company offers, they have a massive selection of exclusive new arrivals on premium sunglass brands such as Emporio Armani, Hugo Boss, and Oakley. The platform not only exhibits a wide variety of sunglasses and eyeglasses but also multiple brands for contact lenses to choose from – with and without prescription.

The founders of the company, Honari and Tariq, both born and raised in Dubai, understand the changes in the market and the needs of the people – at the same time witnessed the growth of online shopping industry in the past couple of years, especially in the UAE. Having had 25 years of experience in the optical field, Tariq’s vision has evolved over time, making sure to keep up with the latest trends and developing the technology.

“Specific purchases such as eyewear should always be bought from a specialist. You can’t trust a generalized store for something so delicate such as your eyes.” said Tariq to LAFFAZ

Catering to the millions of people living in the United Arab Emirates, the company offers the typical payment and shipping methods such as “cash on delivery” and “same-day delivery”. A cornerstone advantage of the platform is its “express delivery” option that ensures to deliver the products within a few hours of ordering.

“It’s all about the customers. Everyone is so busy these days, we just wanted to make shopping easier and more convenient for them.” said Honari to LAFFAZ

Image source: Supplied

Wajiha Wahab
Wajiha Wahab

Part of the editorial team at LAFFAZ, Delhiite by birth, Wajiha possesses a keen interest in reading about startups, accumulating information and presenting the same to the audience impressively.
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