India’s current landscape of Internet users is dominated by a 450-500 million strong cohort of Explorers, followed by 300-320 million Transactors and 35-40 million Mature Users.
While global SFV platforms may be popular among urban users, Indian SFV platforms have witnessed greater uptake among audiences in non-metro and semi-urban areas mostly.
Tata Sky, one of the leading DTH providers in India has rebranded to Tata Play. Don’t miss out on amazing OTT content with the best recharge plans from Tata Play.
It has not even been one complete month since Netflix launched its record-shattering series Squid Game. The K drama has scored 111 million views globally.
