Dubai’s Princess Shaikha Mahra is breaking conventions once more. Following her unconventional announcement of her ‘instant divorce‘ on social media just eight weeks ago, the daughter of Dubai’s ruler Mohammed bin Rashid Al Maktoum, is now making headlines with her latest entrepreneurial endeavor – a perfume line aptly named ‘Divorce‘.
Shaikha Mahra took to Instagram earlier this week to share a teaser of the Divorce perfume.
In a shocking move, Princess Shaikha Mahra took to Instagram in July to publicly accuse her husband, Sheikh Mana bin Mohammed bin Rashid bin Mana Al Maktoum, of being unfaithful. In a candid post, she revealed that he was preoccupied with ‘his other companions’, leaving the world stunned by her bold revelation.
“Dear Husband, As you are occupied with other companions, I hereby declare our divorce.” She then invoked the Islamic practice of triple talaq, stating in the Instagram, “I divorce you. I divorce you, and I divorce you. Take care. Your ex-wife,” making their separation official.
Supporters are cheering on Princess Shaikha Mahra’s new business venture, with one fan praising her empowerment, saying: “In 2024, women don’t cry. We launch new businesses!” The princess’s bold move has clearly resonated with many, inspiring admiration and enthusiasm.
The royal couple’s fairytale romance, which began with a lavish Dubai wedding just over a year ago, seemed to be going strong, especially after welcoming their firstborn daughter, Mahra, in May. However, subtle signs of trouble emerged when Sheikha Mahra posted a cryptic photo cradling her daughter, captioned “Just the two of us.” Weeks later, the princess made headlines by invoking triple talaq, a rare Islamic practice typically used by men to initiate divorce, to announce their sudden and unexpected separation, marking a dramatic end to their marriage.
Princess Shaikha Mahra, a 30-year-old member of Dubai’s royal family, has recently made a striking appearance on Instagram, generating buzz with a teaser for her newest perfume. The captivating post revealed a sophisticated black bottle adorned with the perfume’s bold name, accompanied by a dramatic montage featuring the princess and the intense gaze of a black panther.
As part of her esteemed luxury brand, Mahra M1, Princess Shaikha Mahra’s latest fragrance has piqued the interest of her vast social media following. With a significant presence on Instagram, boasting over 980,000 followers, the Dubai princess has established herself as a prominent influencer, frequently sharing insights into her life and business endeavors, and has now successfully garnered attention for her new perfume.
With an estimated net worth of $14-18 billion, Princess Shaikha Mahra is one of the world’s wealthiest royals. The name of her new perfume unmistakably nods to her highly publicized split from her Emirati businessman husband in July.
Following the launch of her new perfume line, Princess Shaikha Mahra received widespread admiration, with one user praising her dignified approach, “Do you see how Mahra is moving accordingly? Very demure, very quietly, very princessey. She is not like most of you throwing tantrums or making videos online. No, she is very classy, very reserved, very standing on business.“
“When women are done dealing with you, they are done.” one user said.
“So creative! Your ex is burning in pain lol.” Another cheerfully remarked, “I’m sure it smells like freedom.” another user commented.
Fans and industry experts alike eagerly awaiting its release, but the princess has not yet disclosed the perfume’s top notes or launch date. Mona Kattan, owner of Kayali, is among those interested, asking, “Where can we order?!” Meanwhile, a fan noted, “Must admit it’s kind of iconic.” The perfume’s mystique continues to grow, fueled by the princess’s silence and the public’s fascination with its concept.
