UAE-based MedNet, a leading provider of insurance services in the Middle East, has announced a strategic partnership with UAE’s Healthmov, an innovative health and well-being platform, to address the growing demand for holistic wellness programs in the UAE. Through this collaboration, MedNet aims to offer the Healthmov program to all its members through its extensive network of insurance partners, delivering enhanced wellness services directly to them.
As a part of the development, MedNet and Healthmov are launching the “Connected & Healthy” 90-Day Corporate Challenge, an initiative that aims at promoting healthier and active lifestyles within companies across the UAE. The challenge is scheduled to officially begin on October 29, 2024, under the Dubai 30×30 Fitness Challenge.
Companies can engage their employees in a series of wellness activities designed to improve both physical and mental well-being – fostering lasting health benefits and a culture of health within the workplace, providing employees with the tools and incentives they need to adopt healthier habits, aligning perfectly with the goals of the city-wide fitness movement Dubai 30×30 in November Non-communicable diseases (NCDs) such as cardiovascular conditions, diabetes, cancer, and respiratory illnesses continue to be major health concerns in the UAE.
Health issues often lead to reduced productivity in the workplace due to absenteeism and long-term health problems. Through this partnership, MedNet and Healthmov aim to help companies address these health challenges by offering a structured, engaging, and rewarding approach to corporate wellness.
Healthmov’s role in the challenge is key, as the platform will provide personalized wellness journeys through its AI-powered technology. Participating employees can track their health progress, compete in team-based wellness challenges, and earn rewards for reaching milestones. The Healthmov platform will offer a mix of educational content, fitness tracking, and gamified experiences to maximize engagement and ensure measurable improvements in employee well-being.
Speaking of the development, Fabian Scott, Head of Commercial at MedNet in a press statement said,
“At MedNet, we recognize the importance of corporate wellness in driving both employee satisfaction and business performance,”
“Our partnership with Healthmov allows us to offer companies an innovative wellness solution that will help improve the health of their employees while contributing to a larger community effort.” Scott added
Employees will be invited to join teams and compete in various wellness activities, such as step challenges, mental wellness workshops, and fitness competitions. In addition to the core activities, participants will have access to over 100 rewards available through the Healthmov marketplace, with special prizes awarded to top performers. Teams will be ranked on leaderboards, and companies that demonstrate exceptional commitment to wellness will be recognized. The challenge is designed not only to improve health but also to foster team spirit and strengthen workplace camaraderie.
“Healthmov is delighted to have established this key strategic partnership with MedNet. We believe that the future of health and well-being will be AI-backed and rewarding while reducing healthcare costs by focusing strongly on prevention. All of these are central to Healthmov’s digital platform.” said Olivier Jourdeuil, Co-Founder & CEO of Healthmov
By participating in the “Connected & Healthy” challenge, companies will not only improve their employees’ health and productivity but also enhance their corporate social responsibility profiles. The challenge presents an opportunity for businesses to demonstrate their commitment to fostering a healthier workforce, contributing to long-term benefits for both employees and employers.